When responding to media enquiries and cooperating with media professionals, we aim to promote discussion and increase understanding of the work we do in the fitness sector. We will be pleased to assist you in gathering the information and resources you need for your work as a journalist.

Contact for media enquiries

Press Office & Public Relations
movemi AG
Thurgauerstrasse 32
8050 Zurich

Tel.: +41 44 527 70 10

Mikrofon für Presse und Medienschaffende bei Activ Fitness

Press resources

In the following section you will find our central key visuals, logos and a press kit, as well as an overview of our press releases which can be used in your editorial reporting free of charge.

Images must always include the relevant copyright notices. Text, images, charts and videos are subject to copyright law and other protective legislation. This content must not be copied, distributed, modified or made accessible to third parties for commercial purposes or used in any other manner.

If you are interested in publishing material for purposes other than media reporting, please contact us directly. 


Press release

January 4, 2023 – Health before attractiveness : a survey by Activ Fitness and Fitnesspark reveals a shift in the importance of the fitness industry.

The representative survey of movemi AG members conducted last summer shows that the meaning of fitness is changing among the population. 97.9 % of survey participants say they would like to promote their health through fitness. On the other hand, 72 % of respondents cite a better appearance as a reason for joining a fitness club.

Download press release (in German)